Doing Well By Doing Good—Case Study: ‘Fair & Lovely’ Whitening Cream

·2007·DOI
Health Sciences and Innovation
Cultural and Social Dynamics
Social Dynamics and Evaluation
Internal Branding Strategies

Role in the Field

Neutralin Health Sciences and Innovation
Neutralin Cultural and Social Dynamics
Neutralin Social Dynamics and Evaluation
Neutralin Internal Branding Strategies

Abstract

Citations

130

Year

2007

PageRank

1.8 / 10

Relative influence (log-scaled)

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