The Effect Of Word Of Mouth On Sales: Online Book Reviews

·2006·DOI
Health Sciences and Innovation
Health and Innovation Studies
Communication and Information Studies
Relationship Marketing Strategies

Role in the Field

Neutralin Health Sciences and Innovation
Neutralin Health and Innovation Studies
Neutralin Communication and Information Studies
Neutralin Relationship Marketing Strategies

Abstract

Citations

4,073

Year

2006

PageRank

4.5 / 10

Relative influence (log-scaled)

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