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  3. Responsive And Proactive Market Orientation And New-Product Success*

Responsive And Proactive Market Orientation And New-Product Success*

·2004·DOI
Health Sciences and Innovation
Behavioral and Social Sciences
Dynamics of Consumer Research
Relationship Marketing Strategies

Role in the Field

Neutralin Health Sciences and Innovation
Neutralin Behavioral and Social Sciences
Neutralin Dynamics of Consumer Research
Neutralin Relationship Marketing Strategies

Abstract

Citations

993

Year

2004

PageRank

2.9 / 10

Relative influence (log-scaled)

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